No matter what type of product or service you’re interested in, chances are there’s a website out there talking about it. It’s estimated that there are currently over 1.1 billion websites in total, with around 17% of them active (about 194 million). This figure highlights just how crucial it is for professionals and businesses to have a strong digital presence—one that sets them apart from the competition and helps attract more and better clients.
At the same time, it opens up a scalable and long-lasting range of opportunities for those looking to dive into website builder affiliate programs, a highly profitable niche in 2025. With a compound annual growth rate of nearly 8% since 2020, website builder affiliate programs have become increasingly attractive.
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Beyond the financial rewards, they’re relevant to audiences across a wide variety of niches, such as technology, online business consulting, business website support, entrepreneurship, and personal finance. If you’re interested in promoting the tools needed to build a high-quality website, keep reading—what’s coming next will definitely catch your attention.
What Are Website Builder Affiliate Programs?
Website builder affiliate programs are partnerships where affiliates earn commissions by promoting platforms that allow users to create websites, online stores, or landing pages, without needing to code. These programs typically provide a unique tracking link that attributes each sign-up or purchase to the affiliate.
Affiliates earn money either through one-time payments (e.g., $100 per signup), recurring commissions (e.g., 30–50% of ongoing subscriptions), or hybrid models. These programs are hosted either in-house (direct from the brand) or through affiliate networks like Impact, ShareASale, or CJ.
From drag-and-drop builders like Wix and Squarespace to advanced funnel platforms like Builderall and Systeme.io, the landscape offers a wide range of tools tailored to freelancers, solopreneurs, bloggers, and businesses. The consistent demand for web presence makes these affiliate offers highly sustainable and profitable.
Why Promote a Website Builder Affiliate Program?
The market for website builders continues to grow rapidly. As more people shift to digital-first models—whether for e-commerce, freelancing, blogging, or startups—the need for simple, affordable, and customizable website solutions skyrockets.
This growing demand means affiliates have a constant stream of potential users to target. Plus, website builders tend to offer solid affiliate support, generous commissions, and long cookie durations, making them ideal for passive income.
Moreover, these tools appeal to a wide range of audiences, from beginners launching their first blog to agencies building client sites. That versatility makes website builder affiliate programs perfect for content creators across niches like tech, marketing, entrepreneurship, and personal development.
Benefits of Promoting Website Builder Affiliate Programs
High Commissions and Recurring Income
Top builders offer commissions ranging from $100 per sale to 50% lifetime revenue share. This means that one customer can generate monthly income for years.
Evergreen Demand
Businesses, bloggers, and freelancers will always need websites. This ensures a consistent market regardless of trends or seasons.
Scalable Audience Targeting
You can promote via SEO blogs, email funnels, YouTube tutorials, or paid ads. The tools are relevant to nearly any online niche.
Beginner-Friendly Offers
Most website builders offer free trials or freemium models, reducing friction and increasing conversions for your referrals.
Professional Marketing Materials
Affiliate programs typically provide ready-to-use banners, landing pages, widgets, and analytics dashboards, simplifying your promotional efforts.
Global Reach
These tools are often available worldwide, so you’re not limited by geography when promoting.
List of 10 Highest Paying Website Builder Affiliate Programs in 2025
These website builder affiliate programs deliver lucrative commissions, dependable cookie durations, and strong affiliate support—ideal for anyone promoting site creation tools.
| Builder Name | Commission | Type | Cookies | Ideal For |
| Wix | $100 per sale | Website builder (SaaS) | 30 days | Bloggers, freelancers, design creators |
| Weebly | 30% per sale | Website builder + eCommerce | 120 days | Beginners, small business marketers |
| Website.com | Not disclosed | Website builder | Not disclosed | Budget-conscious users, entry-level sites |
| Duda | $45–$320 per signup | SaaS website builder | Not disclosed | Agencies, freelancers, B2B marketers |
| GoDaddy | 10% revenue share | Website builder + hosting | 45 days | Hosting affiliates, global audiences |
| Ionos by 1&1 | Not disclosed | Website builder + hosting | 30 days | European market-focused affiliates |
| Zyro | Up to 70% per sale | Website builder (SaaS) | Not disclosed | Creatives, AI/tech bloggers |
| Squarespace | 30% revenue share | Website builder | Not disclosed | Designers, photographers, lifestyle blogs |
| Webflow | Competitive (Private) | Visual web design + CMS | Not disclosed | Developers, premium digital products |
| Shopify | Up to $58 per plan | eCommerce website builder | 30 days | eCommerce-focused content creators |
10 Best Website Builder Affiliate Programs in 2025
These website builder affiliate programs deliver lucrative commissions, dependable cookie durations, and strong affiliate support—ideal for anyone promoting site creation tools.
1. Wix
Wix is one of the most widely used website builders globally, serving over 200 million users. Its intuitive drag-and-drop interface appeals to beginners, freelancers, and businesses alike. Affiliates earn a flat $100 for every premium plan sale. With strong brand recognition and quality creatives, Wix is a solid choice in the website builder affiliate space.
Key Highlights of Wix
• Commission Rate – $100 per upgrade
• Cookie Duration – 30 days
• Product Type – Website builder (SaaS)
• Payout Method – Wire transfer
• USP for Affiliates – High flat fee, brand trust
| Pros: High commission; trusted platform | Cons: Minimum monthly threshold; wire-only payments |
2. Weebly
Owned by Square, Weebly offers user-friendly web and e-commerce building tools for small business owners. Affiliates earn 30% per sale via ShareASale, with a generous 120-day cookie. Its affordability, ease of use, and multilingual support make it ideal for affiliate marketers targeting startups or entrepreneurs launching their first site.
Key Highlights of Weebly
• Commission Rate – 30% per sale
• Cookie Duration – 120 days
• Product Type – Website builder + ecommerce
• Payout Method – Check, Direct Deposit, Payoneer
• USP for Affiliates – Long cookie, multi-language support
| Pros: Long cookie; robust earnings | Cons: Lower flat fee compared to others |
3. Website.com
Website.com targets beginners and small businesses with ultra-affordable plans starting at just $3/month. While affiliate terms aren’t publicly detailed, it’s popular for its simplicity, multilingual support, and value-based pricing. This makes it a good affiliate option for targeting cost-conscious users and promoting entry-level website builder tools.
Key Highlights of Website.com
• Commission Rate – Not disclosed
• Cookie Duration – Not disclosed
• Product Type – Website builder
• Payout Method – Unspecified
• USP for Affiliates – Low-cost entry point
| Pros: Budget-friendly; accessible | Cons: Lacking transparency |
4. Duda
Duda is a website builder designed for professionals and digital agencies, offering robust design features and white-label options. The affiliate program, managed via Impact, pays between $45 and $320 depending on the customer plan. It’s ideal for affiliates targeting freelancers or agencies looking for scalable, client-facing web solutions.
Key Highlights of Duda
• Commission Rate – $45–$320 per paid signup
• Cookie Duration – Not disclosed
• Product Type – SaaS website builder
• Payout Method – Via Impact
• USP for Affiliates – High-tier payouts for agencies
| Pros: High-tier payouts; agency focus | Cons: Niche audience; requires Impact registration |
5. GoDaddy
As a household name in web services, GoDaddy provides a reliable website builder with strong hosting and domain integrations. Its affiliate program via CJ Affiliate offers a 10% revenue share, plus bonuses. Affiliates benefit from promoting a trusted brand with a wide product ecosystem and strong conversion potential.
Key Highlights of GoDaddy
• Commission Rate – 10% revenue share + bonuses
• Cookie Duration – 45 days
• Product Type – Website builder (plus hosting/domains)
• Payout Method – Direct transfer, BACS, PayPal
• USP for Affiliates – Well-known brand; bonus opportunities
| Pros: Massive brand; multiple payouts | Cons: Revenue share model; price volatility |
6. Ionos by 1&1
Ionos is a European web hosting and website builder provider known for its affordable plans and secure infrastructure. While affiliate terms aren’t fully disclosed, the platform is ideal for targeting audiences in Europe. Its strong presence in Germany and beyond adds a unique regional strength for affiliates.
Key Highlights of Ionos by 1&1
• Commission Rate – Not disclosed
• Cookie Duration – 30 days
• Product Type – Website builder + hosting
• Payout Method – Not disclosed
• USP for Affiliates – Large European market
| Pros: Strong EU presence | Cons: Limited program transparency |
7. Zyro
Zyro stands out for its sleek templates, AI tools, and competitive pricing. With up to 70% commission per sale, it offers one of the highest-paying affiliate opportunities in the website builder space. Its simple UI and fast deployment make it ideal for affiliates promoting tools for freelancers and creatives.
Key Highlights of Zyro
• Commission Rate – Up to 70% per sale
• Cookie Duration – Not disclosed
• Product Type – Website builder (SaaS)
• Payout Method – PayPal
• USP for Affiliates – Highest % commission
| Pros: Very high commission; simple payout | Cons: Cookie unknown; payout conditional |
8. Squarespace
Squarespace is renowned for its polished, design-centric templates, ideal for portfolios, photographers, and small businesses. Through CJ Affiliate, partners earn a 30% revenue share. Its visual appeal and premium positioning attract high-quality users, making it a go-to affiliate program for design and lifestyle content creators.
Key Highlights of Squarespace
• Commission Rate – 30% revenue share
• Cookie Duration – Not disclosed
• Product Type – Website builder
• Payout Method – Via CJ Affiliate network
• USP for Affiliates – Premium brand; creative audience
| Pros: High-value brand; design-focused | Cons: No flat-rate; revenue share only |
9. Webflow
Webflow is a powerful, code-free visual web design tool used by designers, developers, and startups. Its affiliate program, though private, offers competitive payouts and targets a more tech-savvy audience. With features that bridge design and CMS, Webflow appeals to a premium segment ideal for high-ticket affiliate strategies.
Key Highlights of Webflow
Commission Rate – Not disclosed (known competitive)
Cookie Duration – Not disclosed
Product Type – Visual web design / CMS
Payout Method – In-house
USP for Affiliates – Advanced design tool; high ARPU
| Pros: Premium developer tool; high-ticket | Cons: Niche audience; lower conversion volume |
10. Shopify
Shopify is the leader in eCommerce website building, offering unmatched tools for online stores. Affiliates can earn up to $58 per referral, with a strong 30-day cookie. Its dominance in the online business space makes it a top affiliate option for content focused on eCommerce, digital marketing, or entrepreneurship.
Key Highlights of Shopify
• Commission Rate – Up to $58 per plan
• Cookie Duration – 30 days
• Product Type – eCommerce website builder
• Payout Method – Network standard (CJ)
• USP for Affiliates – Strong brand; eCommerce niche
| Pros: Popular eCommerce builder; trusted brand | Cons: Tied to paid plans only; competitive niche |
Why It Is a Good Pick
Promoting website builder affiliate programs is a smart move for marketers looking to tap into a growing, evergreen niche with high-paying offers and massive scalability. These tools cater to entrepreneurs, creators, and businesses that need digital real estate. Whether you’re targeting eCommerce, blogging, coaching, or portfolio-building audiences, the appeal is wide and recurring. With generous commissions and supportive affiliate ecosystems, website builder programs are perfect for sustainable affiliate income.
How to Choose the Best Website Builder Affiliate Program
To find the best website builder affiliate program for your audience and content strategy, consider the following:
- Commission Structure:
Choose between high upfront payments (e.g., $100 per signup) or recurring commissions (20–50% monthly). Pick what fits your cash flow strategy. - Cookie Duration:
Longer cookies (30–90 days) improve the chances of converting delayed buyers. - Product Type & Features:
Consider if the builder offers drag-and-drop features, e-commerce support, blogging tools, or funnels. Match features to your audience’s needs. - Support & Resources:
Does the program offer banners, landing pages, emails, or tutorials? Better resources = easier promotion. - Payout Threshold & Frequency:
Look for low payout minimums and monthly or bi-weekly schedules with PayPal or ACH options. - Geo-Targeting:
Ensure the builder serves your audience’s country or language to avoid disqualified leads.
How to Make Money with Website Builder Affiliate Marketing Program
Here are top strategies to earn from website builder affiliate marketing:
- Product Comparisons:
Write detailed blog posts comparing platforms (e.g., Wix vs Squarespace) with affiliate links. - Tutorial Videos:
Create YouTube walkthroughs showing how to build a site using a specific tool, linking your referral. - Email Funnels:
Offer lead magnets like “free blog setup guides” and nurture subscribers toward signing up with your affiliate builder. - Courses or Digital Products:
If you sell courses, recommend a specific builder to students and include your link in lesson materials. - Affiliate SEO Blog:
Focus your content around website building keywords and rank organically to earn passive commissions.
Challenges in Website Builder Affiliate Programs
Despite the benefits, there are a few hurdles:
High Competition:
Many affiliates promote the same programs, so standing out with content quality is essential.
Technical Learning Curve:
Some builders are complex, and understanding them enough to promote convincingly takes time.
Pricing Sensitivity:
Many users seek free options and may avoid premium plans, delaying or reducing your commissions.
Approval Barriers:
A few top programs (like Shopify) may vet your site or audience before accepting you.
Customer Retention Dependency:
With recurring commissions, if users cancel, your earnings stop too, emphasizing the need for ongoing trust-building.
Conclusion
In the digital age, the demand for websites is only growing. From bloggers to eCommerce store owners, nearly every online venture begins with a website, and that’s where website builder affiliate programs shine. They offer high commissions, global reach, and long-term income potential.
By selecting the best affiliate website builder for your niche and using strategies like SEO, video marketing, and email funnels, you can turn these programs into a major source of affiliate income in 2025 and beyond.
Frequently Asked Questions (FAQs)
Wix and Systeme.io are among the top choices due to their high commissions, global reach, and beginner-friendly tools.
Yes, but having a website boosts your credibility. Many successful affiliates also use YouTube, email marketing, or social media.
Earnings range from $50 to $300 per sale or 30–50% in recurring commissions. Your income depends on traffic and conversion quality.
Yes. Platforms like Systeme.io offer free plans for users, making them easier to promote and convert.
Most programs are beginner-friendly. As long as you have an audience or relevant content strategy, you can get approved and start earning.
